{"id":2263,"date":"2020-05-20T12:09:07","date_gmt":"2020-05-20T09:09:07","guid":{"rendered":"https:\/\/www.silvahunt.ee\/?p=2263"},"modified":"2021-06-09T14:28:34","modified_gmt":"2021-06-09T11:28:34","slug":"requisiti-linguistici-per-le-pagine-web-dei-residenti-elettronici","status":"publish","type":"post","link":"https:\/\/www.silvahunt.ee\/it\/business-in-estonia\/language-requirements-for-e-residents-webpages\/","title":{"rendered":"Requisiti linguistici per le pagine web degli e-residenti"},"content":{"rendered":"

Molti imprenditori che possiedono un'azienda in Estonia, ma che svolgono la loro attivit\u00e0 altrove, devono tradurre il loro sito web o almeno una sintesi della loro pagina web in estone. Questo vale anche per gli e-residenti che hanno fondato degli O\u00dc estoni. Silva Hunt ti spiegher\u00e0 in dettaglio perch\u00e9 e come \u00e8 possibile farlo e aggiungerlo facilmente alla tua pagina web. La base di questi requisiti \u00e8 la legge sulla lingua estone, che pu\u00f2 essere consultata in inglese qui. https:\/\/www.riigiteataja.ee\/en\/eli\/512012016001\/<\/a><\/p>\n\n\n\n

Al capitolo 4, \u00a7 16. Il linguaggio delle informazioni prevede che:<\/p>\n\n\n\n

(1) I cartelli, le insegne, le denominazioni commerciali e gli annunci pubblicitari all'aperto, compresa la pubblicit\u00e0 all'aperto, installati in un luogo pubblico a scopo di campagna politica, e gli avvisi di una persona giuridica devono essere in estone.<\/p>\n\n\n\n

(2) La traduzione del testo in una lingua straniera pu\u00f2 essere aggiunta alle insegne pubbliche, ai cartelli, alle denominazioni commerciali e agli annunci pubblicitari all'aperto; in questo caso il testo in estone deve essere in primo piano e non deve essere meno visibile del testo in una lingua straniera.<\/p>\n\n\n\n

(3) Quando si utilizza un marchio come insegna della sede commerciale di una persona o nella pubblicit\u00e0 esterna, la parte del marchio in una lingua straniera che include informazioni essenziali sulla sede commerciale e sui prodotti o servizi offerti deve essere presentata anche in estone, senza danneggiare il carattere distintivo del marchio e senza applicare il comma (2) della presente sezione. Le informazioni specificate possono essere presentate anche all'ingresso del locale commerciale.<\/p>\n\n\n\n

(4) Se le agenzie, le societ\u00e0, le associazioni e le fondazioni senza scopo di lucro e le imprese individuali registrate in Estonia hanno una pagina web in una lingua straniera rivolta al pubblico, questa deve includere almeno un riassunto in estone del suo campo di attivit\u00e0 o dei beni e servizi offerti.<\/strong><\/p>\n\n\n\n

(5) In occasione di eventi pubblici, l'organizzatore deve garantire la traduzione in estone delle informazioni essenziali in lingua straniera.<\/p>\n\n\n\n

I residenti elettronici in Estonia devono prestare particolare attenzione al punto 4. Per evitare problemi o multe da parte dell'Ispettorato linguistico, \u00e8 sufficiente aggiungere informazioni sintetiche in estone sul campo di attivit\u00e0 o sui beni o servizi offerti. Questo vale anche nel caso in cui l'azienda non offra servizi in Estonia e operi solo sui mercati esteri. <\/p>\n\n\n\n

Oltre a Google Translate, c'\u00e8 un'altra opzione sviluppata in Estonia che possiamo consigliare: l'utilizzo di Aligner.io. Aligner \u00e8 una piattaforma di traduzione linguistica creata da estoni, nata per velocizzare il processo di gestione e traduzione dei contenuti web multilingue e per aiutare gli e-residenti a soddisfare i requisiti delle leggi linguistiche. L'unicit\u00e0 della tecnologia Aligner \u00e8 la gestione dei contenuti, che possono essere modificati e aggiornati in pi\u00f9 di 100 lingue in pochi secondi, utilizzando i migliori motori di traduzione automatica e consegnandoli istantaneamente. E la buona notizia \u00e8 che \u00e8 e rimarr\u00e0 gratuita.<\/p>\n\n\n\n

Qual \u00e8 il modo pi\u00f9 semplice per creare un sommario in estone per il tuo sito web?<\/strong><\/p>\n\n\n\n

Il modo pi\u00f9 semplice \u00e8 semplicemente quello di aggiungere una nuova pagina al tuo sito web, ad esempio con il nome \u201cRiepilogo dei servizi offerti\u201d o \u201cRiepilogo in estone\u201d. Questo pu\u00f2 essere fatto in modo simile a qualsiasi altro sito web in cui sia presente una politica sull'uso dei cookie o sulla privacy. <\/p>\n\n\n\n

Puoi utilizzare il riepilogo in lingua inglese delle attivit\u00e0 e dei servizi della tua azienda e aprire la pagina https:\/\/app.aligner.io\/<\/a> Incolla il testo del riassunto in Aligner o importalo direttamente da Google Docs, quindi scegli una traduzione automatica in estone che apparir\u00e0 immediatamente e gratuitamente. Un'altra opzione \u00e8 quella di pagare per una traduzione umana che sar\u00e0 completata in poche ore. In seguito baster\u00e0 copiare e incollare la traduzione completata sul tuo sito web in estone.
NB! Se non intendi offrire servizi in estone, ti consigliamo di non tradurre l'intera pagina, ma di aggiungere solo una breve descrizione e di menzionare che i prodotti e i servizi sono in inglese. In caso contrario, potresti creare negli utenti false aspettative sul fatto che il servizio continuer\u00e0 ad essere in estone. <\/p>\n\n\n\n

Se hai domande sui requisiti linguistici, il nostro team \u00e8 pi\u00f9 che felice di aiutarti! <\/p>\n\n\n\n

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Many entrepreneurs who own a company in Estonia, but do business elsewhere have to translate their websites or at least a summary of their webpage into Estonian. This also includes e-residents who have founded Estonian O\u00dcs. Silva Hunt will explain in detail why and how this can be done and added to your webpage easily. 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